HEJU CHIN DESIGN / BRAND MANAGEMENT / MARKETING
Work Experience
2010 - present
Freelancer of Stylelist
Graphic designer
Concept director
Seoul, South Korea
The graphic design and styling work I started as a part-time job as a college student has received positive reviews, so I've been doing it as a freelancer whenever requests come in. Based on that experience, I have often participated in direct brand season concepts, advertisements, and magazine pictorial concepts.
2015 - 2023
Founder as CEO, Creative Director
DtoH LLC
Seoul, South Korea
Based on my experience in the fashion industry, I started my own business, DTOH LLC. Initially, I opened a dog clothing and product brand called Dtoh: Dog to human. My duties included overseeing clothing line design, production, website work, lookbook production, photo shoot management, and promotional events. At that time, we were able to quickly promote our brand and make money through content and advertising based on Instagram and social networks. And by launching another brand called LMDC. While running a company, I was able to develop my skills while managing and supervising everything from brand product design to production, sales, publicity, e-commercial and marketing with social media.
2019 - 2021
Creative Director
RRACE - wholesale womenswear
Seoul, South Korea
While running my own business, I worked as a creative director at a large wholesaler in Korea. I provided overall direction for overseas orders and trade shows through B2B, managed E-commercial (Website management, including social media marketing) for domestic sales, and managed overall pictorial and concept direction and styling.
2013 - 2015
PR Manager
Dec international
fashion PR company
Seoul, South Korea
Before joining Dec unternational, I worked as an junior designer at LF corp in Seoul, South Korea. My responsibilities included brand promotion, hosting promotional events, viral advertising, press releases, influencer management, sponsorship. This experience gave me a solid foundation of PR / Marketing / Viral contents / Influencer management in the fashion industry and helped me develop my skills as a PR, Marketer.
2010 - 2013
Fashion Designer Jr
LF corp.
Seoul, South Korea
After graduating from college, I worked LF, Korea's second largest fashion company. My responsibilities included supporting design concepts, creating sketches, sourcing fabrics and materials, and supporting production. Starting as an internship designer and then moving on to a junior designer, my experience here gave me a solid foundation in the fashion industry and helped me become a designer. It helped me develop my skills as a professional.
Professional Skills
Fashion Design
Fashion Trend Analysis
Color management
Adobe Creative Suite - Graphic / Photoshoot
Styling
Brand Management
Strong organizational and time-management skills
Exceptional communication and interpersonal skills
Ability to work independently and as part of a team
Detail-oriented and able to handle multiple tasks simultaneously
Microsoft
E--commerce / Content / Digital Marketing
Languages
Korean (Native)
English (Proficient)
Education
2023 - 2024
University of California, Los Angeles UCLA Extension
Certificate of Marketing
Certificate of Marketing with Concentration in Digital Marketing
Los Angeles, CA
I received certificate of Marketing and Marketing with Concentration in Digital Marketing from UCLA extenion in Los Angeles, US. I learned the fundamentals of Marketing Principles and Practices, Brand Management,
Digital Marketing, Integrated Marketing Communications, Consumer Market Research,
Strategic Marketing, Salesforce CRM Essentials,
Marketing with Google Ads, Social Media Marketing, Personal Branding and Becoming an Influencer. I also had the opportunity to participate in real marketing work for real company.
2007 - 2010
University of the Arts London
Central Saint Martins
Bachelor Degree in Fashion Design Menswear
London, UK
I completed Bachelor Degree in Fashion Design Menswear from University of the Arts London / Central Saint Martins in London, UK. This program gave me a strong foundation in design principles and helped me develop my creative skills. I also provided student internships, providing experience at famous designer houses such as Burberry, Tom Ford, and John Galliano.